VideoOptimizer
Videos that make your shop faster.
Video sells — but too often it slows down the very shop it's meant to help. Large MP4 files embedded directly drag your load times down, and embedding YouTube instead brings third-party ads, competitor videos and open data-protection questions into your shop. On mobile, on the go and on a weak connection, the video stutters or doesn't load at all — exactly where your customers buy most.
With VideoOptimizer, you upload your video once — the platform does the rest. Every video is delivered responsively, at the right resolution and format for each device and connection: up to 80% less data, with no visible loss in quality. All your videos live in one central media library and can be embedded via embed code or ready-made integrations for Shopware, Sulu and WordPress. Everything is hosted in Europe, GDPR-compliant, ad-free and in your own branding.
Here's what that means: shorter load times and better Core Web Vitals, smooth playback instead of buffering, data protection without third-party trackers, and a consistent brand experience across all your videos — with noticeably less manual work for your team.
For ScaleCommerce customers, VideoOptimizer is available at special conditions.